top of page
Purpose Built. Connected. Complete.
THE DATA-BACKED GO-TO-MARKET ADVISORY
FOR TECHNOLOGY COMPANIES
The key constituents of Smart GTM:
​
-
Identify Market segments that have the highest adoption of the product category
-
Identify Market segments that are trending in adopting the product category
-
Identify Market segments with the highest end user base
The Stepflow for a Smart GTM:
An approximate Benefits Quantification model:
Accounts Intell-score can yield a 33% revenue increase;
+ Marketer 360 (Market & Compete) strategy can yield a 46% revenue increase.
* Assumptions:
- Accounts Intell-score delivers a 10% increase in conversion at each stage
- Marketer 360 (Market & Compete) delivers an additional increase of 5% conversion at the Meetings booked stage
bottom of page